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Millennials, Gen Z Value Brick-And-Mortar More Than Older Peers
Although Millennial and Gen Z shoppers have been raised with Internet connections, they still appreciate a fulfilling trip to the store. In fact, members of these generations actually believe more…
News May 9Alice + Olivia Donates Dresses For Prom Season
Contemporary clothing brand alice + olivia by Stacey Bendet has launched its “Buy a Dress, Give a Dream” initiative, a philanthropic promotion in all domestic alice + olivia stores and…
News May 9Birchbox Expands Executive Team With Two New Hires
Beauty and grooming retailer Birchbox has appointed Terre Layton as Global VP of Product Management and User Experience, and Fran Gaitanaros as VP of Creative, to help support the company’s end-to-end…
News May 9Fun.com Boosts Email Conversions Up To 15% With Personalized Offers
When a once-a-year purchase cycle is built into your name, as it is for HalloweenCostumes.com, marketing’s task of retaining customers becomes extremely challenging. “People will buy a costume only once…
Features May 9Engaging Customers Differently: From Tagline To Reality
The end goal for all retailers should be to achieve “customer intimacy,” according to Aptos CEO and Culture Leader Noel Goggin. During his keynote presentation at Aptos ENGAGE in Las…
News May 8True Religion Adds Clienteling to Associate-Facing Apple Watch Experience
It’s easy to get lost in the glitz and glamour of new technologies and engagement touch points. While the latest gadgets may look great on the surface, they may not…
Features May 8Abercrombie & Fitch Loses COO
Abercrombie & Fitch COO Jonathan Ramsden has stepped down from his position and resigned from the company, effective June 15, 2016. Ramsden’s responsibilities will be assumed by other members of…
News May 6The 4 Cs for Driving Profit From Returns
By Patrick Allard, Newgistics Whether online retailers like to admit it, returns have always been an important part of selling online. But too often, returns are a customer touch point…
Executive Viewpoints May 6Auntie Anne’s Customizes Menu Boards With On-Demand Printing
Bakery franchise Auntie Anne’s is leveraging Print On Demand technology from retail marketing services provider GSP to print customizable menu boards that can contain content specific to each of its…
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