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Programmatic For Luxury: From Bargain To Bespoke
By Anna McCarthy, ChoiceStream Luxury retailers have been hesitant to adopt programmatic advertising – the automated buying of digital media – for fear that is a bargain basement of cheap…
Executive Viewpoints June 27Ponomusic Boosts Album Sales Up To 20% With Personalized Recommendations
Personalization is an especially important driving force in the competitive music industry, where consumers have a wide range of music streaming and purchasing services to choose from. That’s why Ponomusic,…
Features June 27Give The Kids What They Want: Digitize The Store And Secure The Loyalty Of Future Shoppers
By Paul Milner, Displaydata If you are a retailer and are not already thinking about the effect that younger Millennials and the up and coming Generation Z (or iGen) will…
Executive Viewpoints June 24Dormify Cracks Millennial Code, Gaining 92% Revenue Boost From Targeted Email Marketing
With a consumer base largely consisting of young adults moving into a college dorm or first apartment, online home décor retailer Dormify needs to ensure that its marketing messages are…
Features June 24Tractor Supply Doubles Down On Pricing Optimization
Tractor Supply Company, a rural lifestyle retailer with more than 1,500 stores in 49 states, has extended its partnership with Revionics to use additional pricing solutions including the Revionics Markdown…
News June 23Beauty Retailer Boots UK Deploys IBM Analytics-Powered Mobile Sales App
Boots UK, a pharmacy-led health and beauty retailer that is part of the Walgreens-Boots Alliance, has partnered with IBM to deploy a new app for sales associates. The company is…
News June 23Retail Recap Of The Week
Circuit City Gets Closer To Relaunch: In January, Circuit City’s new ownership announced it was opening the brand’s first store in Dallas by June. While a store has not opened…
Executive Viewpoints June 23Macy’s CEO Resignation: Planned Succession Or Response To Recent Results?
After 13 years at the helm of Macy’s Inc., CEO Terry Lundgren will hand the reins over to Jeff Gennette in the first quarter of 2017. Lundgren will continue as…
News June 23Who Will Buy Neiman Marcus?
Editor’s Note: This article is an excerpt from one of RetailWire’s recent online discussions. Each business morning on RetailWire, retail industry executives get plugged in to the latest news and issues with…
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