Retail TouchPoints

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How To Capitalize On 16% Growth Rate For Auto Parts E-Commerce

In the “bad old days” of shopping for  auto parts, they were purchased at local dealers with limited inventory. Customers dealt with a person sitting behind a counter sifting through…

Features July 12

Flipping The Model: Successful Retailers Tailor Campaigns To Each Customer’s Needs

With 2016 already halfway over, retail marketers are deep into their 2016 campaigns intended to acquire and retain customers, drive sales and improve overall customer loyalty. But what are marketers…

Executive Viewpoints July 12

Infor Buying Spree Continues With Starmount Acquisition

Less than a month after buying analytics solutions provider Predictix, Infor has announced plans to acquire Starmount, a manufacturer of in-store systems including POS, mobile commerce and inventory management. The…

News July 12

Call-Ins Are Being Called Off: What Should Retailers Be Doing?

With San Francisco adopting legislation aimed at helping part-time workers achieve work-life balance and other cities considering similar laws, retailers are challenged with maintaining predictable schedules for their employees while…

Executive Viewpoints July 12

4 (Surprisingly Human) Mobile Advertising Tactics For Driving Foot Traffic To Your Retail Location

With retail browsing rapidly shifting to mobile, the choice facing retailers is simple and stark: adapt and reap the benefits, or don’t and suffer the consequences. People now spend more…

Executive Viewpoints July 12

Three Ways to Increase Private-Label Profitability With Channel Data Management

The U.S. Department of Commerce reports that only 7.8% of total U.S. Q1 2016 retail sales came from e-Commerce. This percentage challenges e-retailers to get more creative with their sales channels,…

Executive Viewpoints July 12

Bluecore Launches Platform To Personalize Advertising Across Channels

Bluecore has launched Bluecore Ads, an audience segmentation engine that provides marketers with live behavioral data and product catalog changes, helping them deploy advertising and targeting strategies across e-Commerce sites,…

News July 12

IBM Expands Portfolio With Real-Time Personalization And Insights

IBM has expanded its suite of solutions and features to include cognitive technologies designed to enable marketers, merchandisers and e-Commerce professionals to help deliver relevant customer experiences. The offerings will…

News July 12

Getting The First Mile Right: Retailer-Supplier Collaboration Is Key

Retail is all about the customer today, and it’s vital to get the first mile of the shopping journey right in order to ensure a great customer experience through the…

News July 12
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