Retail TouchPoints

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4 (Surprisingly Human) Mobile Advertising Tactics For Driving Foot Traffic To Your Retail Location

With retail browsing rapidly shifting to mobile, the choice facing retailers is simple and stark: adapt and reap the benefits, or don’t and suffer the consequences. People now spend more…

Executive Viewpoints July 12

Three Ways to Increase Private-Label Profitability With Channel Data Management

The U.S. Department of Commerce reports that only 7.8% of total U.S. Q1 2016 retail sales came from e-Commerce. This percentage challenges e-retailers to get more creative with their sales channels,…

Executive Viewpoints July 12

Bluecore Launches Platform To Personalize Advertising Across Channels

Bluecore has launched Bluecore Ads, an audience segmentation engine that provides marketers with live behavioral data and product catalog changes, helping them deploy advertising and targeting strategies across e-Commerce sites,…

News July 12

IBM Expands Portfolio With Real-Time Personalization And Insights

IBM has expanded its suite of solutions and features to include cognitive technologies designed to enable marketers, merchandisers and e-Commerce professionals to help deliver relevant customer experiences. The offerings will…

News July 12

Getting The First Mile Right: Retailer-Supplier Collaboration Is Key

Retail is all about the customer today, and it’s vital to get the first mile of the shopping journey right in order to ensure a great customer experience through the…

News July 12

49% Of College Freshmen’s Parents Already Spending Generously On Back-To-School

While 34% of all parents have already begun their back-to-school shopping, one particular group of parents have been especially eager to splurge on their children before sending them away to…

Features July 12

eBay Bolsters Machine Learning Capabilities With SalesPredict Acquisition

A version of this news brief was initially posted on Demand Gen Report. EBay has agreed to acquire SalesPredict, an Israel-based predictive analytics company. The acquisition is intended to support eBay’s…

News July 11

Gobbetti To Take Reins As Burberry CEO, Ending Dual Role For Bailey

Marco Gobbetti (at left above), currently chairman and CEO of the French luxury brand Céline, will take charge of the commercial, financial and operational elements of the venerable Burberry brand…

News July 11
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Nordstrom Acquires Dsco To Streamline Inventory Management

Nordstrom has acquired a minority stake in Dsco, a supply-chain software firm. The move will help the retailer streamline online order fulfillment via drop shipping. The investment follows a successful…

News July 11
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