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58% Of Brand Loyal Moms Seek Consistency Over Good Prices
Attention retailers: The billions of dollars spent on advertising, celebrity endorsements and all efforts for social responsibility are nice. And surely, moms around the country are appreciative of your efforts.…
News November 14
American Apparel Finds Buyer, Files For Second Bankruptcy In 13 Months
American Apparel has filed for Chapter 11 bankruptcy for the second time in 13 months, the latest step in the retailer’s downward spiral after a failed turnaround attempt that led…
News November 14John Lewis Amplifies Holiday Ads With Social Media Spend
UK-based department store John Lewis, known for its inspiring holiday advertisements, has already won the hearts of consumers with its latest TV commercial, featuring Buster the Boxer jumping for joy…
News November 14
Lolli & Pops Sweetens The Holidays With Focus On E-Gifting
With the holiday season now in full swing, candy and sweets retailer Lolli & Popshas revamped it e-Commerce site to focus on e-Gifting. “This is where we think e-Commerce is so powerful, because nobody…
News November 14Nike Celebrates NYC With New SoHo Store
The Nov. 11 opening of Nike SoHo, a five-floor, multi-sport, digitally connected store in a trendy Manhattan neighborhood, has the brand leading a lively chorus of “I Love New York”.…
News November 14Tips For Effective In-Store Marketing
By Kirk Hendrickson, EyeFaster Retailers spend millions of dollars creating in-store marketing signage and displays to help shoppers find the items they need, and maybe even some that they don’t.…
Executive Viewpoints November 14Nasty Gal Files For Bankruptcy
Has Nasty Gal’s #GirlBoss movement reached an end? The 10-year-old women’s fashion retailer founded by Sophia Amoruso has petitioned the bankruptcy court of the Central District of California to file…
News November 11Real Estate Consultants, Chapter 11 And The Changing Retail Environment
By Kenneth A. Rosen, Lowenstein Sandler LLP It’s never good when a retailer files for chapter 11. But there’s at least one silver lining: Retailers, with Bankruptcy Court approval, can…
Executive Viewpoints November 11
Pokémon, Smartphones And VR Ranked As Top Holiday Gifts In 2016
The results are in, and according to various holiday reports, the top products for the holiday 2016 season include smartphones, Pokémon games and virtual reality items. The Adobe Digital Insights…
Features November 11
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