Retail TouchPoints

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APT Unveils Platform To Measure Impact Of Digital Ads

  Applied Predictive Technologies (APT), a Mastercard company providing cloud-based analytics software, launched APT Digital Omnichannel Testing (DOT), a solution that enables retailers to use the company’s Test & Learn…

News January 19

Samsung Introduces POS Tablet Designed For SMB Retail

Samsung Electronics America and payment processing provider Total Merchant Services have released the Groovv POS Flex platform designed for SMBs. Groovv POS Flex features a Samsung Galaxy Tab E 9.6” Tablet and an…

News January 19

#NRF17 Day Three Video Wrap-Up

A number of solutions highlighted at #NRF17 feature capabilities to motivate store associates by making their responsibilities more streamlined and efficient. Honeywell, for example, is saving retailers up to 60%…

News January 19

#NRF17 Day Two Video Wrap-Up

Companies like Steinmart, Serta Simmons and Books-A-Million are tapping new technologies to drive omnichannel initiatives and draw more shoppers into stores. Westfield, a mall operator, is testing robots as in-store…

News January 19

My Last Great Customer Experience: 5 Ways REI Is Saving The Store

I just experienced my first backcountry camping trip a few months ago, and REI helped to make it a fun, safe adventure. REI is one perfect example of why stores are not…

Editor's Perspective January 19

Why Retailers Should Beware The Influencer’s Wrath

I don’t want to brag, but I have a friend who is an “influencer.” She is a powerful force in what I only half-jokingly refer to as the KC, or…

Editor's Perspective January 19

Fashion Brands Dior, Rag & Bone Move To VR’s Cutting Edge

This year has introduced retailers to a variety of unique, technology-driven opportunities to engage with consumers. Ever since the Pokémon Go craze, augmented reality (AR) and virtual reality (VR) have been hot…

Editor's Perspective January 19

Foot Locker ‘Audio Tours’ Tell The Story Behind The Shoes

At museums and historical sites, you’ll often see visitors with earbuds listening to an audio commentary that gives them deeper information about what they’re viewing. Foot Locker has imported this…

News January 19

How Steve Madden And Dunkin’ Donuts Make Personalization More… Personal

By Klaudia Tirico, Features Editor The Retail TouchPoints team and I just came off three very busy days at The NRF Big Show (check out our NRF Hub for all…

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