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Michaels Turns To Data-Driven Marketing To Personalize Customer Service
Specialty arts and crafts retailer Michaels Stores, Inc., has selected Acxiom, a marketing technology and services company, to help deliver a more personalized customer experience.
News June 6
3 Ways Entrepreneurs Can Use AI To Grow Their Revenue
IBM Watson has become a household name in AI. The software was originally created to beat the best human chess players, but has since morphed into a “do anything and…
Executive Viewpoints June 6
Tapping Consumer Passion Moments To Fuel Engagement
In a world of digitally savvy, multi-tasking consumers, it is becoming harder and harder for brands to capture consumer attention, let alone drive meaningful interactions. It’s not a surprise that…
Executive Viewpoints June 6
Demystifying Personalization
In an ideal world, every interaction with a consumer would be certain. We’d not only instantly process everything about them — where they live, what they have purchased in the…
Executive Viewpoints June 6
5 Ways Store Associates Help Retailers Deal With Showrooming
The demise of retail stores seems to be accelerating. What’s been dubbed as the “Retail Apocalypse” has claimed big-box names like JCPenney, Kmart and Sears, with more retailers popping up…
Executive Viewpoints June 6
Geoblink Unveils Location Intelligence Platform
Geoblink offers a geospatial business intelligence platform aimed at businesses heavily dependent on location data. The platform is designed to help retailers find new stores for openings, analyzing their store…
News June 6
Sealed Air Releases Inflatable Packaging Solution
Sealed Air has released the Fill-Air FLOW system, an inflatable packaging solution designed to provide a space-saving, cost-saving and environmentally friendly alternative to the use of polystyrene “peanuts” as cushioning…
News June 6
Tapping Into Next-Gen Talent: How Retailers Can Engage Gen Z Hourly Employees
Look out Millennials — there’s a new generation of digital natives invading the workforce. Dubbed Generation Z, this post-Millennial cohort is the first of its kind to grow up surrounded…
Executive Viewpoints June 6Will Walmart’s Innovation Strategies Pay Off?
By Debbie Hauss, Editor-in-Chief I admit it: I am not a regular Walmart shopper. Part of the reason is there literally are no Walmart stores near my home in New…
Executive Viewpoints June 6
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