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Ruggable’s Chief Marketing and Creative Officer on the Brand’s Design-Led Reset
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Insights From Dreamforce 2017: How Adidas, Party City & Suit Supply Get Personal
“Personalized, connected and fast” have been the recurring themes from Dreamforce 2017, as retailers seek to gain a competitive edge in a quickly evolving industry. Consumers no longer walk into…
Features November 9Hudson’s Bay Appoints New CMO As Company Transformation Continues
Hudson’s Bay Company — the parent company of retailers Hudson’s Bay, Lord & Taylor and Saks Fifth Avenue — has appointed Milton Pappas as Chief Marketing Officer, five months after…
News November 816 Companies Join NFC Forum
The NFC Forum, a non-profit advocacy association for Near Field Communication technology, has added 16 new members. Through the work of its Committees and Working Groups, the NFC Forum aims to help…
News November 8Teen Fashion Retailer Styles For Less Files For Bankruptcy
Teen apparel and fashion retailers have had a rough stretch over the past few years: brands such as Aéropostale, American Apparel, Wet Seal, Delia’s, Pac Sun and Rue21 all have…
News November 8Leanplum Raises $47 Million For Marketing Cloud
Leanplum, a mobile marketing platform provider, has closed a $47 million Series D round of financing led by Norwest Venture Partners with participation from existing investors Canaan Partners, Kleiner Perkins…
News November 8Athleta Gives GiftNow A Place In Stores
Athleta is offering the GiftNow Card at select stores nationwide. The GiftNow Card is an in-store extension of the online GiftNow service from Loop Commerce, which is being implemented on…
News November 8Lowe’s Expands Experiential Smart Home Centers To 70 Stores
Lowe’s has shown itself to be one of retail’s most innovative companies with developments from its Innovation Lab, but the company also looks outside the organization to enhance its store…
News November 8How Much Should Retailers Invest In Mobile App Acquisitions?
With the continued growth of mobile shopping, more retailers are building out mobile apps to satisfy consumer expectations. But getting a first-time user to install an app isn’t easy —…
Executive Viewpoints November 8Office Depot Expands SMB Services With BizBox
With the launch of BizBox, Office Depot is adding to its portfolio of business services in an ongoing effort to evolve beyond its retail heritage. BizBox, a web site with…
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