Retail TouchPoints
What American Eagle, Journeys and Tillys Are Betting On This Back to School
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Pairing Online And In-Store Data To Enhance The Customer Experience
Chris Riegel, CEO of STRATACACHE, discusses how brick-and-mortar retailers can bring relevance to the shopper journey using the same tools as Amazon and Google — customer data. There are multiple…
News January 23
How Personalized, Gamified Training Boosts Bloomingdales’ Bottom Line
Chad McIntosh, VP of Asset Protection and Risk Management at Bloomingdale’s, shares how the training platform from Axonify allows the retailer to understand what each associate is actually retaining from…
News January 23
Using Personalization To Extend The Shopping Journey
Once retailers define customer expectations, they can build the right personalization journey, according to BRP’s Gene Bornac. “In the store, most importantly retailers need to enable sales associates with technology…
News January 23H&M Hoodie Debacle Made Worse By Brand’s Slow Response
H&M came under heavy scrutiny earlier this month for an advertisement image placed on its UK web site, showing a black child wearing a green sweatshirt with the words “coolest…
Executive Viewpoints January 23
Battle For Position In Voice-Shopping War Heats Up
Smart speakers are the new best-selling consumer gadget, faster than AR, VR or wearables. Sales grew over 300% in 2017 alone. The voice shopping market is materializing rapidly as major…
Executive Viewpoints January 23
New Technology Levels The Playing Field For Physical Retailers
Online commerce has changed how people shop and how retailers market their wares, but new technologies are finally giving brick-and-mortar retailers the tools to go toe-to-toe with their online counterparts.…
Executive Viewpoints January 23
NRF 2018: Retail Personalization Reaches A Crossroads
The National Retail Federation Big Show jammed the Javits Center with people, technology and excitement from January 14 to 16, and Retail TouchPoints was there in force. In addition to…
Features January 23
10 Things Retailers Need To Know About Blocking Good Customers
Retailers have come to expect some collateral damage in their never-ending battle against fraud. After all, it’s impossible to block fraudsters without accidentally blocking a few good customers, right? And…
Executive Viewpoints January 23
Scandit Launches Browser-Based Barcode Scanner
Scandit has launched Barcode Scanner SDK for the Web, providing capabilities previously available only in mobile apps to mobile and desktop web browsers. Consumers, retailers and business partners can utilize the…
News January 23
