Retail TouchPoints
Target EVP and Chief Digital and Revenue Officer Sarah Travis on the Target Plus Marketplace Strategy
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Macy’s Taps Staff For Their Influencer Clout
Macy’s is turning its store associates and personal stylists into social media brand ambassadors, allowing the retailer to exert more control over its influencer network, according to Glossy. Employees are now…
News June 1Will Best Buy’s Total Tech Support Service Boost Brand Loyalty?
Last week, Best Buy unveiled announced a move to take its Geek Squad tech support services nationwide, as an addition to the company’s “New Blue” growth strategy. The Total Tech…
News June 1Making It Real: Disruptive Technology To Elevate the Customer Experience
By Austre DeHaro and Brandon Pemberton, Point B Store experience is an essential element of success, particularly as retailers lose market share to assortment and price players like Amazon and…
Executive Viewpoints June 1
The Revolutionary War For The Future Of Brands And Commerce
Adobe’s Magento acquisition made some industry analysts speculate that the e-Commerce platform is merely the best of the rest, with Salesforce having picked up Demandware toward the end of 2016 and…
Executive Viewpoints June 1
#RIC18: Marketing/Customer Engagement, Retail Innovation And Customer Experience Sessions Coverage
The 2018 Retail Innovation Conference featured more than 20 breakout sessions, organized into six tracks: Digital Strategies Omnichannel Commerce Operations Marketing/Customer Engagement Retail Innovation Customer Experience These small-group sessions allowed…
News June 1
Engagement Agents Leverages Marketing Platform To Help Retailers Reclaim ‘Lost’ Sales, Traffic
Engagement Agents is a cloud-based SaaS platform designed to help retailers better manage their marketing campaigns’ distribution through mall and shopping center touch points. The platform can help retailers reclaim…
News May 31
PayPal Acquires AI-Powered Retail Personalization Platform
PayPal has acquired Jetlore, an artificial intelligence (AI) prediction platform, for an undisclosed sum. The solution provider works with retailers including Uniqlo, JCPenney and Nordstrom Rack to help personalize customer…
News May 31
Despite Anchor Store Closures, Malls Can Secure Success With Dining, Experiences, Entertainment
As many as 30% of malls will need to close due to the oversaturation of shopping centers in the U.S., estimates Coresight Research. But the need to reduce significant square…
Features May 31Five Ways Retailers Can Avoid Ending Up Like Toys ‘R’ Us
By Marc Gingras, Foko Retail Industry analysts have prophesied a forthcoming “retail apocalypse” in recent years, and with good reason — since 2017, formerly infallible retailers like Foot Locker, Best…
Executive Viewpoints May 31
