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Target EVP and Chief Digital and Revenue Officer Sarah Travis on the Target Plus Marketplace Strategy
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For Top Retailers On Prime Day, Expect High Revenues But Thin Margins
Amazon’s fourth annual Prime Day, starting July 16 at 3 pm Eastern, will drive an estimated $3.4 billion in global revenue for the e-Commerce giant, but its popularity has forced…
Features July 16Fashion Week Store Tours Launch This Fall In NYC
Stores that combine creativity and the latest technologies to create unique shopper experiences will be showcased during New York City’s Fashion Week on September 5, 2018. Fashion Week Store Tours…
News July 16Helping Retailers Stay Ahead By Gauging Sentiment
By Guy Yehiav, Profitect Online brand and product reviews today are an important part of the retailer-shopper relationship. As more consumers take to the Internet and social media to share…
Executive Viewpoints July 16Brands Find Their Voice And Take Back Digital
Over the last 10 years, advances in technology have led to the rise in affiliate and aggregator web sites. At the onset of the e-Commerce industry, brands were happy that…
Executive Viewpoints July 16Build-A-Bear Closes Stores Early After Unprecedented Response To Promotion
Proving that it’s possible for a promotion to be too successful, Build-A-Bear Workshop’s “Pay Your Age Day” discount, designed to celebrate the launch of the “Count Your Candles” birthday experience,…
News July 1644% Of Shoppers Reward Retailers That Share Their Values
While price and experience remain top-of-mind for shoppers choosing a retailer, a company’s culture and philanthropy also make important contributions to brand perception. Consumers prefer shopping at retailers that share…
News July 16Albertsons Opens Online Grocery Platform With 3,800 Organic And Natural Products
Albertsons Cos. has partnered with Instacart to launch O Organics Market, a virtual grocery store. The service will have nearly 3,800 organic, natural and other better-for-you foods, beverages and grocery…
News July 13TAYLRD Tours The U.S. With Airstream Pop-Up Experience
TAYLRD Clothing, an e-Commerce site that allows shoppers to buy from a selection of more than 90 size and fit variants per color of pants, has less than a year…
News July 13BigCommerce Appoints New CMO
BigCommerce has hired Lisa Pearson as Chief Marketing Officer. She will focus on overseeing all aspects of brand and communications, product marketing, demand generation, customer acquisition and partner marketing. The appointment follows…
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