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Amazon Tests Targeted Product Sampling Deliveries
Amazon has deployed yet another strategy designed to stay fresh in the shopper’s mind — free, targeted samples delivered to their doorstep. The samples are “like Amazon’s product recommendations, but…
News January 8Lampert Reportedly Gets Another Chance To Sweeten Sears Bid
Eddie Lampert was given an additional day to place a bid for Sears after the retailer rejected his $4.4 billion bid to save the company, according to CNBC. The initial…
News January 8
6 Tactics To Boost Conversions Among Unknown Audiences
One common denominator sits at the core of every successful, profitable, and self-sustaining marketing strategy: acquiring new customers. This starts with getting unknown web site visitors to willingly opt in…
Executive Viewpoints January 8
Are Smart Shelves The Tech Supermarkets Need?
Supermarket retailers have long been frustrated by the challenge of providing relevant information at a shopper’s point of decision — in the store aisle. Static signage and product labels share…
Features January 8
Standard Cognition Acquires In-Store Mapping Tech Provider
Standard Cognition, an AI-powered cashierless checkout provider that has positioned its technology as an “alternative to Amazon Go,” has acquired Explorer.ai, a mapping and computer vision startup, for an undisclosed…
News January 7
Kroger Pilots Two ‘Connected’ Stores With Microsoft Partnership
In its latest push to drive forward its Restock Kroger initiative, the retailer is partnering with Microsoft to pilot a connected store experience and jointly market a commercial retail-as-a-service (RaaS)…
News January 7Ship-From-Store – How It Can Be A Key Competitive Advantage For Physical Retailers
By Michael Manlapas, MetaPack Retailers and brands are important to consumers, and physical stores help to reinforce the connection between customer and brand, providing a marketing touch point that is…
Executive Viewpoints January 7
Your 2019 Retail Innovation Playbook
Today more than ever, people seek out meaningful, shareable experiences in their daily lives. We see evidence of it everywhere. Travel, theme parks, fitness studios, concerts, movie theaters, casinos, restaurants.…
Executive Viewpoints January 7
Study: Only 27.5% Of U.S. Retailers Offer BOPIS, Trailing UK, France, Germany
Buy online/pick up in-store (BOPIS) has been recognized as a key element driving seamless shopper journeys, but U.S. merchants remain a step or two behind their cross-border counterparts when it…
News January 7
