Retail TouchPoints

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Balance Innovations Unveils Machine Learning-Powered Cash Forecasting Software

Balance Innovations, a currency management solution provider, has launched Cash Analytics to provide retailers with end-to-end integrated cash management software. This new capability lets retailers use store-level historical data and…

News March 28

Scandit Uses Computer Vision To Give Shoppers In-Store Product Info, Reviews

Scandit, a computer vision solution provider, is harnessing AR technology to help retailers bring an online shopping experience into the physical store. The company’s tools let shoppers use their smartphones…

News March 28
0aaaArjen van den Akker SDL

Content’s Role In The Customer Experience

Any retail marketer knows that customer experience is critical. With numerous touch points — web site, in-store, Amazon, advertisements, contact centers and more — retailers are more responsible than ever…

Executive Viewpoints March 28

GameStop Boosts Investment In Esports Industry, Will Host Events At Stores

GameStop is making an esports play through initiatives that include the establishment of the GameStop Performance Center in Frisco, Texas, according to CNBC. The 11,000-square-foot location will serve as the…

News March 27

2019 To-Do’s: Forrester’s Sucharita Kodali Gets Real With Retailers

By Alicia Esposito, Senior Content Strategist This piece was also published on the Salesforce blog.  The retail community can always expect to get a few nuggets of wisdom from Sucharita…

Executive Viewpoints March 27

FashionPass Sues Rent The Runway, Alleging Anti-Competitive Conduct

Rent the Runway just reached unicorn status — it is now valued at $1 billion — but the fashion retailer may have new problems that put its business tactics into…

News March 27

JCPenney Hires Walgreens, Target Veteran As CFO

JCPenney has named Bill Wafford EVP and CFO, effective April 8. Wafford brings 25 years of retail experience, including financial leadership roles at Walgreens, The Vitamin Shoppe and Target. He…

News March 27

AI-Powered Digital Mirror ‘Reads’ Sephora Shoppers’ Look

Sephora has installed a digital mirror at its flagship store in Madrid that will deliver personalized recommendations through AI. The retailer partnered with Wildbytes, an interactive experience solution provider, to…

News March 27

Can Retailers Act Like Tech Companies —  And Should They?

Walmart turned heads at SXSW earlier in March by billing itself as a tech company for the first time. The retail giant hasn’t been shy about investing in newer technologies…

Executive Viewpoints March 27
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