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Study: Tailor Communications To Reach 5 Very Different Shopper Groups
Whether they’re looking for the best deals or a reason to visit their favorite store, nearly every shopper can be reached through email marketing, according to a study by Fluent…
News April 8
Get Rid Of ‘Noreply@’ Emails And Have Real Conversations With Your Customers
I used to have a recurring argument with my dad. If I hadn’t phoned him for a couple of weeks, he would guilt-trip me as to how long it had…
Executive Viewpoints April 8Why Retailers Are Missing The Mark With Shopper Experience (And How To Get It Right!)
By Rob Maille, CommerceCX As retailers look to improve the shopping experience for customers, a top priority is removing friction while delivering on quality. In the past, many brands thought…
Executive Viewpoints April 8Signet Jewelers To Shutter 150 Stores In Fiscal 2020
Signet Jewelers plans to close more than 150 stores in fiscal 2020, though the total will be offset by20 to 25 openings, primarily consisting of repositionings to off-mall locations. Signet,…
News April 5CVS Pharmacy Expands Same-Day Prescription Delivery To 6,000 Stores
CVS will offer same-day prescription drug delivery from 6,000 of its 9,800+ locations across the U.S., nearly a year after launching two-day and next-day delivery across all stores. The delivery…
News April 5Ascena Unites Rewards Program Across Five Brands
Ascena Retail has rolled out a new multi-tiered loyalty program, ALL Rewards, for its premium fashion segment of brands. For the first time, shoppers at Ann Taylor, LOFT, Lou &…
News April 5What Brands Should Look For In An Agency Partnership
By Tino Doan, Zehner When searching for a digital agency partner, brands need to find an ideal symbiotic relationship — not just a vendor. You want a partner that is…
Executive Viewpoints April 5
Is Your Web Site Prepped To Ride A Wave Of Busy Traffic?
Around the world, retail e-Commerce sales worldwide are forecast to nearly double between 2016 and 2020, with nearly one in four online shoppers shopping at least once a week. The…
Executive Viewpoints April 5Multinational Motorsports Retailer Streamlines Web Site Translation Process
Pierce, a European e-Commerce motorsports retailer, has chosen StrikeTru to streamline the process of launching and maintaining its global product data and commerce web sites. The Akeneo2GlobalLink Translation Connector solution…
News April 4
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