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Pacsun to Host Week-Long TikTok Shop Event with 24-Hour Livestream from LA
Pacsun will host a week-long Super Brand Day shopping event on TikTok Shop from July 24-30, featuring the launch of new styles, exclusive discounts, creator appearances and a series of…
News July 23
Target Brings Back BTS Personalization Stations at 500 Stores
Target is looking to continue the back-to-school sales momentum with ongoing sales on school essentials and the return of its personalization stations, which let students customize their school and dorm…
News July 23
It’s Your Relationship: The Hidden Cost of Sending Customers Off-Site for Verification
Brands are investing more than ever in building direct relationships with their customers. First-party permissioned data is now the foundation of marketing, loyalty, and personalization strategies. But one critical moment…
Executive Viewpoints July 23
Listen Now: True Religion’s Secret to Winning Over Gen Z
Five years after filing for its second bankruptcy, True Religion is back and better than ever under new owners. Since emerging from Chapter 11 the company has been on a…
Features July 23
Are your Physical Stores Unknowingly Alienating 1 in 5 of your Customers?
15% to 20% of the global population is said to be neurodivergent. Though variations still exist from country to country, and even between organizations, as to the conditions the term…
Executive Viewpoints July 23
Vuori Accelerates International Expansion Plans
This article first appeared in our sister publication, Shop Eat Surf Outdoor (SESO) Vuori is accelerating its international expansion plans and opening its first stores in Seoul and Beijing following…
News July 22
Barbie Enters the Festival Circuit
Mattel has teamed up with Mischief Management to create the first festival dedicated to all things Barbie — Barbie Dream Fest. Designed for fans of all ages, the multi-day event will…
News July 22
Apple Enters Saudi Arabia with Digital Storefront, Physical Stores Planned for 2026
Apple Retail has entered the Kingdom of Saudi Arabia with the launch of the Apple Store website and app, allowing customers in the country to shop Apple’s full range of…
News July 22
How Ecommerce Brands can Navigate Pricing Pressure and Protect Profitability in 2025
This year has proven to be a high-pressure environment for ecommerce brands. Rising supplier costs, climbing digital ad spend and ongoing tariff instability are all putting pressure on profit margins.…
Executive Viewpoints July 22
