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Sneaker Marketplace GOAT Group Tries On AR For Size
According to The Sci-Fi Shopper survey by Elastic Path, 67% of customers said they’d switch to a new brand if they offered a more futuristic experience. What could be more futuristic then virtually…
News October 7UPS Gets FAA Approval For Drone Airline
UPS subsidiary UPS Flight Forward has received the U.S. government’s first full Part 135 Standard certification to operate a drone airline. This move allows the company to fly an unlimited number of drones…
News October 7In The Retail Renaissance, Omnichannel Is The Mona Lisa
By Geoffroy Martin, Criteo With two months left in 2019, there is plenty of evidence that retail’s doomsday is indeed upon us. Store closures abound — Q1 2019 saw more…
Executive Viewpoints October 7
Bob’s Discount Furniture Revamps E-Commerce Site, Launches Mobile AR App
Like many furniture retailers, Bob’s Discount Furniture has relied largely on its store base to generate sales since its founding in 1991. Today, while many shoppers still want to make most of…
News October 7
How Brands Can Know If 3D Is Right For Them
In 2017, more than 1 trillion photos were captured, mostly on digital devices like smartphones. That’s up from 380 billion just five years before and a mere 57 billion in 1990. We’ve become…
Executive Viewpoints October 7Walmart Sells ModCloth To Brand Investment Platform Go Global
Just two and a half years after Walmart added ModCloth to its brand portfolio, the Bentonville giant is selling the women’s fashion and accessories retailer. Go Global Retail, a brand investment…
News October 4WSJ Report: Barneys Finds Buyer For $220 Million
A group of fashion executives have reportedly placed a $220 million bid to purchase Barneys New York, people familiar with the situation told The Wall Street Journal. The group is…
News October 4
Optimizing Blog Content: From Easy Returns For Fashionistas To Impulse Buys For Parents
Blog readers are as varied as any cohort, but highly engaged readers of certain blog types tend to over-index in key areas. For example, parenting blog readers tend to have…
News October 4How To Determine Whether Your Marketing Is Working
All retail marketers try to measure the impact of their strategies and tactics. They have been asked to prove return on investment for too long to have survived without an…
Executive Viewpoints October 4
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