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C-Store Delivery Platform Vroom Adopts Instacart’s Retail Media Solution
Vroom Delivery, an ecommerce platform serving 3,500 convenience stores nationwide, has partnered with Instacart to deploy its Carrot Ads retail media technology. The new agreement expands Vroom’s efforts to help…
News September 11Exclusive: Walmart Beefs up Digital Insights in its Quest to Become ‘America’s Favorite Place to Shop’
There’s been talk for some time about the collapse of the traditional “funnel.” Consumers no longer move along a linear path from awareness to consideration to purchase, and they haven’t…
Features September 11How Brands are Rethinking Pricing Strategy Amid Tariff Uncertainty
Brands are being squeezed like never before. On one hand, federal trade policy is causing the price of just about everything to go up, thanks to tariffs and the resulting…
Executive Viewpoints September 11Deep Dive: How to Tackle Return Fraud — Without Losing Customers
Featuring: Vishal Patel and Pedro Ramos of Appriss Retail Product returns are often seen as a necessary evil—but when return fraud enters the mix, things get a lot more costly,…
Podcasts September 11Pinterest’s New ‘Where-to-Buy’ Links Give CPG Advertisers Valuable Purchase Intent Data
Pinterest is rolling out native “where-to-buy” links for its standard image ads, allowing advertisers to show multiple in-stock retailer options for a single product. The shoppable links allow brands to…
News September 10NRF Forecasts Import Declines Through Early 2026, Blames Tariff Uncertainty
The National Retail Federation (NRF) and consulting firm Hackett Associates are predicting a 3.4% decline in cargo volumes for 2025 compared to the previous year — even with near-record imports…
News September 10Albertsons Debuts Google Cloud’s AI-Powered Conversational Commerce Agent
Albertsons will be the first retailer to bring the new Google Cloud Conversational Commerce agent to market via its Ask AI tool, designed to help customers build smarter, faster baskets…
News September 10Why Holiday Campaign Success Depends on Experience, Not Just Exposure
Holiday marketing has long been the season that can determine the success of a brand’s sales year. But in today’s fragmented media environment, defined by early spending patterns, retail saturation…
Executive Viewpoints September 10Listen Now: The Experience Equation — What Retailers Need to Get Right
We live in an age of instant discovery, with the world available at our fingertips. And yet, despite continued enhancements to the online shopping experience (which is getting another supercharge…
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