Retail TouchPoints
Target EVP and Chief Digital and Revenue Officer Sarah Travis on the Target Plus Marketplace Strategy
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Try Before You Buy: 31% Of Consumers Rent Apparel To Check Out New Brands
Clothing rental services are winning over a number of consumers: a recent survey of more than 1,000 people found that 8% have used or have considered using one. The top…
News February 10
Edgewell Terminates Harry’s Buyout Attempt After FTC Litigation
Edgewell Personal Care Company, the parent company of the Schick and Wilkinson grooming brands, has called off its attempt to acquire Harry’s less than a week after the Federal Trade…
News February 10
Simon To Acquire 80% Of Mall Operator Taubman Realty For $3.6 Billion
Simon Property Group will acquire an 80% ownership interest in Taubman Realty Group (TRG) in a deal valued at $3.6 billion, representing a 51% premium on Taubman’s share price. Taubman…
News February 10
The Case For Contextual Targeting
As the future of on-platform demographic targeting grows increasingly uncertain, advertisers are actively looking for better ways to overcome their eternal challenge of determining who best to reach and how…
Executive Viewpoints February 10
How To Get A Competitive Advantage In Your New Retail Business
Despite the rapid growth of e-Commerce ($740 billion projected in 2023 in the U.S. alone), traditional retail continues to dominate. According to the Small Business Administration, the retail trade industry…
Executive Viewpoints February 10
Sun & Ski Sports Leverages Customer Data To Optimize Marketing Campaigns, Engagement
When Jennifer Skeen, VP of Omnichannel and Marketing at Sun & Ski Sports, searched for ways to improve customer engagement across channels, she realized data would help answer two critical…
Features February 10
Birchbox Lays Off 25% Of Employees, Including Nearly Half Of NYC HQ Staff
Birchbox is laying off 25% of its global employees based in the U.S., the UK and Spain. The job cuts, which include 44 of the 94 employees stationed in the…
News February 7Target Debuts Private Label Luggage Collection
Target will expand its private label push with a new line of luggage called Open Story. The portfolio will include items such as backpacks, garment bags and packing cubes that…
News February 7
Under Armour Promotes Execs To COO And Newly Created CXO Role
Under Armour has promoted Colin Browne to the role of Chief Operating Officer (COO) and Paul Fipps to the newly created position of Chief Experience Officer (CXO), effective Feb. 17.…
News February 7
