Retail TouchPoints
Target EVP and Chief Digital and Revenue Officer Sarah Travis on the Target Plus Marketplace Strategy
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Macy’s CFO Steps Down
Paula Price, EVP and CFO at Macy’s, will be leaving her position on May 31, but she will remain as an advisor through November 2020 to assist with the transition.…
News April 7
How Barnes & Noble College Connects To Gen Z: Community And Curated Experiences
Marketing’s impact now extends across all channels a shopper uses to get information and complete purchases. That’s why Ken Wincko believes he’s not just the VP of Marketing for Barnes…
Features April 7
Fighting Counterfeits Amid The Coronavirus Pandemic
Almost all industries have been affected by the coronavirus outbreak to some degree, and the retail space is no exception. The pandemic has completely transformed the way we live, work…
Executive Viewpoints April 7
Amazon Reportedly Will Delay Prime Day, Wayfair Postpones Way Day Due To COVID-19 Concerns
The coronavirus (COVID-19) pandemic may force two major mid-year online shopping events to be rescheduled. Amazon may postpone its flagship summer shopping event, Amazon Prime Day, until August at the…
News April 6
WorkJam Raises $50 Million In Funding Round
WorkJam, a digital workplace solutions provider for enterprises with frontline employees, has raised $50 million in a Series C funding round led by Canadian venture capital firm Inovia Capital, and…
News April 6Walmart, Southeastern Grocers, Walgreens Take Steps To Minimize Store Traffic
Crowded stores can become COVID-19 hot spots, but essential retailers are taking steps to make sure shoppers can maintain proper social distancing practices. Some companies, like Walmart and Southeastern Grocers,…
News April 6
Engaging Gen Z In Retail: How Marketers Can Reach America’s Fastest-Growing Shopping Segment
The retail landscape is rapidly changing. Take the impact of the COVID-19 pandemic, for example. Seemingly overnight, retailers closed their doors temporarily and shifted their efforts online, tasking their marketing…
Executive Viewpoints April 6
Walmart Versus Amazon: Understanding The Omnichannel Trilemma
Who will win the battle of omnichannel retail? For more than a decade, retail analysts and industry watchers have been observing the race between the two biggest players in the…
Executive Viewpoints April 6
Study: 72% Of Shoppers Say Texting Improves Support Experience, But Retailers Fail To Promote It
While only 25% of shoppers use text/SMS messages to contact customer support and 29% use live chat, retailers may have a real opportunity to increase usage of these communication vehicles…
Features April 6
