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Digital Gift Card Services Increase Loyalty, Create Seamless Exchange And Redemption Process

Gift card purchases are expected to reach $100 billion in sales by 2012, according to research firm TowerGroup…

News November 28

ShopText Launches ScanTxt To Leverage Offline Mobile Campaigns

ShopText, a mobile marketing and loyalty solutions provider, recently launched ScanTxt, a web-based mobile marketing solution which combines…

News November 25
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Books-A-Million Partners With Checkpoint Systems To Enhance Customer Experience Through EAS Solution

Books-A-Million has teamed with Checkpoint Systems to reduce shrink and enhance the in-store customer experience through Checkpoint’s electronic…

News November 25

New Study Reveals Email Messaging Can Offset Shopping Cart Abandonment Rates

Retailers are developing better messaging that discourages online shopping cart abandonment, a major concern in e-Commerce, and entices…

News November 23
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Gilt Groupe Extends Flash Sales To More Than 100 Countries

Consumers are gravitating to flash sale sites in an effort to obtain designer goods at a highly discounted…

News November 22
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Optimizing In-Store Customer Service During The Holiday Shopping Season

Black Friday is days away and retailers are arming store associates with excess inventory to satisfy shoppers looking…

News November 21

TouchPoints TV: Scott Silverman, Ifeelgoods

Scott Silverman, Ifeelgoods Gamification is coming to the forefront as shoppers continue to tap into foursquare and shopkick…

News November 21
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GourmetGiftBaskets.com Taps Online, Email Targeting To Boost Customer Engagement

Targeting and personalization strategies allow retailers to refine marketing materials, offers and messaging based on consumer preferences. By…

News November 18

Connecting The Dots Between Mobile Marketing And Commerce

Part 2 of the Retail TouchPoints Mobility Report Mobile technology is becoming a necessary component of the retail…

News November 16
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