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BodyMedia Sees 16% Conversion Rate With Social Referral Programs

Word-of-mouth (WOM) marketing is playing a pivotal role in cross-channel marketing programs, largely due to the continual rise…

News June 24
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WirelessWERX Unveils New Foot Traffic Analytics Company

WirelessWERX, a location technologies company, has introduced iInside, a new subsidiary focused on delivering comprehensive indoor analytics. The…

News June 20
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Delsey Adopts TXT PLM To Facilitate International Expansion

Delsey, a luxury luggage brand with more than 6,000 stores worldwide, is implementing Product Lifecyle Management (PLM) technology…

News June 19
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DICK’s Sporting Goods Turns Social Data Into Actionable Insights

For many retailers, collecting and analyzing the variety of data being generated across channels still is a constant…

News June 19
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myThings Partners With LiveRamp To Offer Data-Driven Display Ads

myThings, a data-driven advertising solution provider, announced a partnership with LiveRamp, a supplier of data onboarding, to offer…

News June 18
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Leading Retailers Implement Cutting-Edge Social Strategies

  Following is Part 2 of the Retail TouchPoints series, titled: Next-Generation Social Media. This section spotlights three…

News June 18
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Global Commerce: The Steps To Seizing Untapped Market Potential

  Following is Part 2 of the Retail TouchPoints series, titled: Advances In Cross-Border Trade. This section reviews…

News June 18
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Solution Roundup: Social Gifting Helps Retailers Engage Connected Consumers

Social media is becoming a key channel for brands to interact with target and current customers. Social gifting…

News June 18
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Facebook Mobile App Could Help Retailers Locate Customers

Geolocation is one of a number of features in the new Facebook Home app, which essentially enables Facebook…

News June 17
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