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Sweet Deal: 5 Ways Godiva Is Rethinking Digital

Godiva Chocolatier Director of Ecommerce, Brita Turner, shares exclusive insights into the retailer’s recent digital transformation, which delivered…

Features December 8
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World Of Watches Clocks In 59% Response Rate With Programmatic Direct Mail

World of Watches wanted to influence its customers without getting lost in the traditional direct mail and digital channel…

Features December 7
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How (And Why) 5 Retailers Paid It Forward This Holiday Season

The holiday season — especially the shopping — is in full swing, and with the craziness that Q4…

Features December 5
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MVMT Watches Gains 105% Up-‘Tick’ In Email Revenue

It takes two hands to show the correct time, and for e-Commerce retailer MVMT Watches it’s taken two…

Features December 2
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‘Man Tax’ Brings Attention To Gender-Based Price Disparities

When Boxed.com lowered the costs of feminine products sold on its site, it brought awareness to the issue…

Features December 1
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7 Secrets To Winning In China’s E-Commerce Market

The trends in the Chinese e-Commerce market represent a huge opportunity for U.S. retailers. U.S. shoppers’ desire for…

Features November 29
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Deep Discounts Drive $5.3 Billion In Online Sales Over Holiday Weekend

Thanksgiving weekend was very fruitful for retailers, even outperforming initial revenue expectations. The weekend’s sales totals were fed…

Features November 28
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Macy’s, Kohl’s And Nordstrom Shoppers: Who Are They Really?

As retailers seek ways to more accurately target promotions, advertising and other types of engagement to their customers,…

Features November 23
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Four Low-Cost, Last-Minute Holiday Strategies

With Black Friday less than a week away, retailers have surely had their plans in place for weeks,…

Features November 21
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