Latest In: Executive Viewpoints

Is Walmart’s Apology For Its Costume Conundrum Enough?

Earlier this week, the nation was in a tizzy over Walmart’s poor e-Commerce category management.  A Walmart customer…

The Black Friday Survival Guide: 5 Key Tips To Keep Your Local Business Front‐And‐Center With Holiday Shoppers

By Alicia Fiorletta, Senior Editor Using key shopping dates as the cornerstones of your 2014 holiday marketing strategies…

5 Things To Look For When Switching To A Modern POS

In recent years, small business owners have likely faced one opponent more formidable than even the liveliest competitor:…

Five Predictions About The Next Generation Of Giving: How Retailers And Nonprofits Need To Adopt Technology To Harness Millennial Donors

By Syd Dufton, WeWIN   Look no further than the recent ALS Association Ice Bucket Challenge and you…

Building A Culture Of Optimization: What’s In It For You?

Instead of going with a gut feeling that a new website banner, page, campaign, or offer is going…

Personalization: The Shift From Product To Person

By Andrew Scarbrough, PriceWaiter In an earlier Executive Viewpoints column, I talked about how virtual showrooming is becoming…

The Data Migration Epiphany: Solutions Versus Software Meet Growing Retail Demands

By Alan Arnold, EVP and CTO, Vision Solutions When you work in IT, you’re constantly managing expectations. People…

H&M has unveiled its new video ad for the Alexander Wang collection, something that fashion lovers have been…

Are Retailers Investing In Quality Employees?

Think about the last time you entered a retail store. Did you interact with a store associate? If…