Improving The Customer Experience And The Bottom Line In The Store Of The Future
How well do you know and communicate with your customers? Are you ready to harness technology to treat…
Executive Viewpoints August 18
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It’s Time To Think About Earned Loyalty Not Paid Loyalty
By Ian Truscott, Tahzoo CMOs think about digital marketing strategies and how to measure themselves often in terms…
Executive Viewpoints August 17Embracing E-Commerce Content Of The Future: Three Tips For UGC Success
By Rory Dennis, Amplience Since the dawn of online shopping, content has always been king. Successful online retailers…
Executive Viewpoints August 14Retail Recap Of The Week
Happy Thursday, friends and followers. In celebration of the weekend almost being here (yay!), here’s a quick overview…
Executive Viewpoints August 13
5 Marketing Realities To Maximize Customer Lifetime Value
In June I attended Retail TouchPoints’ Retail Innovation Conference (RIC) here in New York, and with a stated…
Executive Viewpoints August 12Does Maternity And Paternity Leave Reform Have A Place In Retail?
Maternity and paternity leave is a hot-button issue in America, especially after Netflix announced that it would implement unlimited…
Executive Viewpoints August 12Ready, Set, Back-To-School Shop!
By Alicia Fiorletta, Senior Editor We’re currently in the prime time of back-to-school season. If you turn on…
Executive Viewpoints August 11
Content Gone Wild: Digital Rights Management Best Practices For Retailers
The massive collection of content, digital images and video that companies collect over time has become about as…
Executive Viewpoints August 10
Omnichannel Gift Card Programs Offer New Income Streams, Customer Data And Peace Of Mind
Leading retailers have made it a priority to create seamless omnichannel experiences for their customers; from apparel through…
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