Latest In: Executive Viewpoints

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Using Twitter Sweepstakes To Drive Engagement And Broaden Awareness

By Brian McNeil-Smith, Easypromos Twitter sweepstakes promotions are quickly becoming a critical component of social media marketing strategies for…

Executive Viewpoints July 20
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3 Reasons Your Web Site Is Failing

By Michal Harel, ClickTale Web site aesthetics are big business. The average enterprise redesigns its web site every two…

Executive Viewpoints July 17
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Retail Recap Of The Week

It has been a hectic summer so far and, as a result, it’s been a while since we’ve…

Executive Viewpoints July 16
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Will Prime Day Be A Hit With Shoppers?

Amazon fans worldwide are celebrating the first annual Prime Day, a holiday developed by the online giant especially…

Executive Viewpoints July 15
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Craves Brings Fashion Discovery To Mobile Devices

By Alicia Fiorletta, Senior Editor  What I love about fashion is that there’s inspiration everywhere. You can see…

Executive Viewpoints July 14
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The Merchant In The Machine

The retail trade has been around for thousands of years. For most of that time, local merchants brought…

Executive Viewpoints July 13
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The Parcel Shipping Issues Keeping You Awake At Night

Parcel shippers are facing a triple whammy in price increases this year against the backdrop of heady market…

Executive Viewpoints July 13
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4 Social Media Tips For Back-To-School Marketing Campaigns

Picture this: It’s mid-June and eager students sit in a stuffy classroom, counting silently until the school bell…

Executive Viewpoints July 13
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Dispelling Five Major Myths Of Customer Loyalty

By Ryan Rose, Clutch  As an increasing number of businesses embrace “customer-centric” mantras and strive to earn consumer…

Executive Viewpoints July 13
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