How Out-Of-Home Advertising Will Help Amazon Unify The Customer Experience
Amazon is now one of the top three digital advertising players, overtaking Oath and Microsoft just weeks after it…
Executive Viewpoints February 18
Latest In: Executive Viewpoints
Optimizing Your Online Presence: Tips For Success
By Suhaib Zaheer, HostGator Having a strong online presence is the key to business success in today’s digital world,…
Executive Viewpoints February 18Do You Need Both Amazon Sponsored Ads And Google Shopping Actions?
By Zach Morrison, Elite SEM Long gone are the days of pay-per-click ads living only on Google and…
Executive Viewpoints February 15
Taking Digital Marketing Strategies In-Store
Despite living in a world of ultra-fast online services, a reported 54% of U.S. shoppers prefer shopping at…
Executive Viewpoints February 15
Balancing Consumer Privacy With Personalized Offers
There’s no doubt consumers traditionally are willing to part with personal data for great deals on Black Friday…
Executive Viewpoints February 14How Can Retailers Inspire ‘Thumb-Stopping’ Mobile Shopping?
Upon implementing a complete redesign of its logo and color scheme, Zulily revealed that it had made the…
Executive Viewpoints February 13
Creating A Unique Customer Experience To Drive 2019 Success
There’s no way to avoid it — retail in 2019 is all about the experience. And to create…
Executive Viewpoints February 13
Not Acting On Individual Customer Intent — How Much Is It Costing You?
While online retailers may happily report positive sales, no e-Commerce leader worth their salt would leave money on…
Executive Viewpoints February 12The Quick-To-Ditch Consumer Mindset And How Retailers Can Cope
By Mitch Doust, Cover Genius It’s no secret that consumer power is on the rise. With instant access…
Executive Viewpoints February 11Top Stories
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