Podcast: How Barnes & Noble College Has Mastered Gen Z EngagementÂ
Did you know that 63% of Gen Z consumers say they select brands that mirror their core values?…
Executive Viewpoints April 9
Latest In: Executive Viewpoints
How Chatbots Can Help The Retail Industry Amid The COVID-19 Pandemic
Long before we faced the outbreak of the world pandemic known as COVID-19 or SARS 2, it was…
Executive Viewpoints April 9
The Three Pillars Of Personalization: A Cross-Functional Approach To Optimizing The Customer Experience
For years, retailers have been told how valuable personalization can be for their business. In fact, brands have…
Executive Viewpoints April 8
5 Ways Essential Retailers Can Become More Essential To Communities
We are suddenly finding ourselves living in an unprecedented and uncertain environment. We are being asked to live…
Executive Viewpoints April 8
Fighting Counterfeits Amid The Coronavirus Pandemic
Almost all industries have been affected by the coronavirus outbreak to some degree, and the retail space is…
Executive Viewpoints April 7
Engaging Gen Z In Retail: How Marketers Can Reach America’s Fastest-Growing Shopping Segment
The retail landscape is rapidly changing. Take the impact of the COVID-19 pandemic, for example. Seemingly overnight, retailers…
Executive Viewpoints April 6
Walmart Versus Amazon: Understanding The Omnichannel Trilemma
Who will win the battle of omnichannel retail? For more than a decade, retail analysts and industry watchers…
Executive Viewpoints April 6
How Video Content Analytics Can Help Retailers During The Coronavirus Pandemic
For brick-and-mortar retailers finding themselves in unprecedented times during the coronavirus pandemic, video content analytics technology can instantly…
Executive Viewpoints April 3
Retail Going Hi-Tech: The New Smart Solutions In Sales
Just like any other industry, retail is constantly being pushed forward by technology. In the past, it had…
Executive Viewpoints April 3Top Stories
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