Latest In: Executive Viewpoints

Executive ViewPoints Jonathan Tye-Walker personalization symphony retailai

‘Race to the Bottom’ Pricing is a Losing Run: Why Retailers Should Focus on Personalized Promotions Instead

Low prices are important to consumers today, especially as the economy rights itself after the turmoil of the last year. Headlines still…

Executive Viewpoints August 6
chatbots Executive ViewPoints Mahesh Ram Solvvy

4 Common Concerns about Chatbots and Why They’re Not Rooted in Truth

Whenever a new technology emerges, it’s generally greeted with a healthy mix of excitement and skepticism. This was…

Executive Viewpoints August 5
employee retention Executive ViewPoints Matt Goebel Woven

5 Ways to Achieve Employee and Customer Retention

A common theme being emphasized in the business world now more than ever is that what happens on…

Executive Viewpoints August 4
Balaji Santhanam Executive ViewPoints fashion infosys Consulting

The Post-Pandemic Fashion Industry Makeover

It has been a year since the pandemic rocked a fashion industry that was already feeling the pressure…

Executive Viewpoints August 3
Clayton Rannard Collabstr Executive ViewPoints influencer marketing

Fair Influencer Pricing? How Brands Can Calculate Their Influencer Campaign Budget

In just three years, HiSmile, a teeth-whitening brand from Australia, grew a $20,000 investment into $40 million in…

Executive Viewpoints August 2
Aetrex Dr. Kumar Rajan Executive ViewPoints holiday 2021

Four Retail Tech Trends to Anticipate this Holiday Season

Throughout the past year, the retail industry has been hit hard by the pandemic. Although shoppers are currently…

Executive Viewpoints August 2
ecommerce Evolv Technologies Executive ViewPoints Michael Scharff

4 Tips for Driving Digital Sales in Hyper-Dynamic Markets

Success in online sales has become a high-stakes game. On one hand, the volume of business transacted online…

Executive Viewpoints July 30
Durk Stelter Executive ViewPoints Linc order tracking

How to Optimize Your Order Support to Provide a Best-In-Class Customer Experience

Standard order tracking, or worse yet shipment tracking, is not enough anymore given the reality of the pandemic…

Executive Viewpoints July 30
Deren Baker edge by ascential Executive ViewPoints Toys R Us

To Thrive in the New Global Ecommerce Marketplace, Toys ‘R’ Us may Need to Think Small

Remember Toys ‘R’ Us? A toy shop that gave the world Barbie, Mr. Potato Head and other wonderful…

Executive Viewpoints July 29
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