How to Build Ecommerce Experiences for the Metaverse
The COVID-19 pandemic has made consumers expect much more from retailers. If it’s not omnichannel, it’s not good…
Executive Viewpoints November 1
Latest In: Executive Viewpoints
AI Guidebook for Retailers Ahead of the 2021 Holiday Season
The modern retailing industry never sleeps. After an incredibly unique and demanding back-to-school season, retailers now must quickly…
Executive Viewpoints October 29
AI-Powered Chatbots: How the Pandemic Fueled Innovation
There was a time when automation in the retail space meant autonomous point-of-sale checkouts, and chatbots were reserved…
Executive Viewpoints October 29
Sustainable Development in Retail: Measuring What Matters
Sustainability matters to the modern consumer to a far greater degree than most retailers are willing to admit.…
Executive Viewpoints October 28
Which Multi-Touch Attribution Model is Right for Your Retail Brand?
One of the biggest challenges in marketing is quantifying the influence of each customer touch point. Even marketing…
Executive Viewpoints October 27
Follow this Five-Step Roadmap to Guide Your Company’s Personalization Program
Customer experience personalization is at a turning point. Consumers have come to expect personalized online experiences, but many…
Executive Viewpoints October 26
How 5G Will Power a New Retail Experience
The rollout of 5G has the potential to transform the retail industry by ushering in a new era…
Executive Viewpoints October 25
Brands Must Become More Strategic in Times of Rising Customer Acquisition Costs
The dominance of online shopping has intensified competition between retailers, leading to increased CPC and advertising costs. According…
Executive Viewpoints October 25
Best Practices for Custom Website Development for Ecommerce
Building an ecommerce website can be very profitable and fun. However, if you have no idea what design…
Executive Viewpoints October 22Top Stories
Latest Podcasts
Latest Resources
