Rebuilding a Brand to Fit in a Post-Pandemic World
In the spirit of self-reflection and growth, I’ve been challenging my own assumptions, biases and convictions in the…
Executive Viewpoints September 13
Latest In: Executive Viewpoints
3 Ways AI Explainability Will Help Retailers Better Understand Consumer Preferences
We are entering a new age of retail. Following a pandemic-induced boom, ecommerce is no longer the king…
Executive Viewpoints September 12
Bot Rot: 5 Reasons Why Retailers Need to Ensure Products Go to People
In early 2022, a top 10 footwear brand dropped an exclusive line of sneakers. Traffic to the site…
Executive Viewpoints September 12
Winning in the Turns: Maximizing Working Capital in the Face of Recession
Good sales hide a multitude of sins. This has been true for many companies in the recent past,…
Executive Viewpoints September 9
The Power of Network Data in Retail: The Missing Piece to Improving Customer Experience
After multiple years of pandemic-induced ecommerce shopping, consumers are flocking back to in-store retail. According to Mintel’s report…
Executive Viewpoints September 9
Making High Conversion and High Security Play Nicely Together
Ecommerce companies have to balance two big ideas right now: A low-friction customer journey that turns into a…
Executive Viewpoints September 8
7 Ways Big-Box Retailers Can (Painlessly) Move into Wireless Retail
As big-brand national retailers adjust to the post-pandemic evolution in shopper behavior, many are adopting new strategies and…
Executive Viewpoints September 7
Human Experience Transcends Customer Experience Across Generations
Humans need other people to feel human — the importance of connection at that fundamental level simply cannot…
Executive Viewpoints September 7
The Next Generation of Shoppers Needs a Next-Generation Strategy
Your grandma shops online. Many baby boomers do. But for retailers, having an online strategy isn’t enough —…
Executive Viewpoints September 6Top Stories
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