Latest In: Executive Viewpoints

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Is Your Social Listening Strategy Feeling a Bit Out of Shape, or is it Ready to Catch the Next Big Wave?

Products fly off the shelves before you know it, and suddenly you’re left wondering how to keep up…

Executive Viewpoints June 3
Jonathan Dore Reach3 Insights

When Routine Breaks: Why Everyday Grocery Decisions are no Longer Automatic

The era of autopilot shopping is ending. For decades, many CPG categories benefited from something close to cruise…

Executive Viewpoints June 2
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The Physical Store is Still Retail’s Most Powerful Storytelling Platform

Walk past a well-designed store window and something happens almost instantly: you slow down. Maybe you pause to…

Executive Viewpoints June 1
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The Structural Reset: Navigating the Post-De Minimis Era in DTC Ecommerce

For years, the de minimis exemption served as the silent engine behind the global direct-to-consumer (DTC) explosion. By…

Executive Viewpoints May 29
Everseen Joe White

The Hidden Cost of ‘Nearly Usable’ Data in Retail

I have spent 25 years digitizing the physical world, from barcodes and RFID to automation systems, helping enterprise…

Executive Viewpoints May 28
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Why Retail’s AI Fraud Problem Starts at the Identity Layer

Retail has always attracted fraud, but what’s happening now is different in both scale and sophistication. 69% of…

Executive Viewpoints May 27
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From Alexa to ChatGPT: The AI Shopping Race is Rewriting Retail Media

In the last few weeks, Amazon embedded an AI shopping assistant into its search bar, OpenAI launched product…

Executive Viewpoints May 26
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AI Commerce Depends on Open, Foundational Location Data

The shift toward autonomous AI shopping agents is accelerating, moving agentic commerce from an experimental concept to an…

Executive Viewpoints May 25
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Pretty Products, Ugly Lawsuits: Legal Risks Facing Beauty Brands

The beauty industry is increasingly targeted with consumer claims, including class action litigation, particularly in consumer-friendly states such…

Executive Viewpoints May 22
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