Vivaia Tests Physical Retail Waters with Second U.S. Pop-Up

Vivaia LA pop-up storefront.
Photo courtesy Vivaia

Celeb-favorite footwear brand Vivaia has opened its second U.S. pop-up shop, at the Glendale Galleria in Los Angeles. The 500-square-foot store will be open Nov. 24 to Dec. 31, 2023.

The eco-friendly brand aims to “redefine women’s footwear” with its range of shoes made from recycled plastic and designed for comfort without sacrificing style. The LA pop-up was developed by architect Quin Wu from Qwarch Studio, who used warm-toned pipe wood, canvas fabric and lightweight folded paper throughout the design in order to bring the subtle, tactile pleasure of wearing Vivaia shoes to life. 

Visitors to the LA pop-up will enjoy a range of exclusive in-store promotions throughout the holiday season, and customers who sign up to become a Vivaia member will get $15 off their purchase.


Featured Event

Join the retail community as we come together for three days of strategic sessions, meaningful off-site networking events and interactive learning experiences.



Access The Media Kit


Access Our Editorial Calendar

If you are downloading this on behalf of a client, please provide the company name and website information below: