Latest In: Personalization

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Why Personalization Can Survive the Loss of Third-Party Cookies

Personalization is at something of a crossroads. The New Year saw a key step in the coming deprecation…

Features January 5
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How Retailers can use Digital Product Strategy to Improve CX and Fuel Growth

With the decline in high street spending and increased online competition from ecommerce stores, companies in the retail…

Executive Viewpoints January 2
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4 Ways QR Codes are Transforming the Retail Shopping Experience

The next era for retail is already underway, and it all starts with the simple but powerful scan…

Executive Viewpoints December 22
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7 Stories that Shaped 2023 — and What They Foretell for 2024

The editors of Retail TouchPoints are sharing our picks for the seven most consequential stories of 2023. As…

Features December 21
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Why Retailers’ Obsession with Conversion is Keeping Them from…Converting

It’s no secret that retailers and brands have become obsessed with driving conversion in their quest to recover…

Executive Viewpoints December 21
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Ecommerce’s AI Playbook: Data, Personalization and Scalability

Once upon a time, finding the perfect product online was like wandering the aisles of a library without…

Executive Viewpoints December 18
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Kroger Cooks Up Shopping Integration with GE Appliances

More than 150,000 owners of select GE Appliances can now view seasonal recipes on their oven’s and range’s…

News December 14
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Are you Customer-Obsessed? Here’s Why you Should Be

When you think of magical customer experiences, one particular brand probably comes to mind: Disney. Exceeding customer expectations…

Executive Viewpoints December 6
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True Classic Boosts Post-Purchase Email CTR by 1.87%

True Classic’s use of the ParcelLab post-purchase experience and returns management solution has helped the T-shirt and activewear…

Features November 30
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