TikTok Continues Amazon-like Push into Commerce with Fulfillment Services in the UK
TikTok is continuing to build out its commerce-related services with the launch of ecommerce fulfillment for companies in…
News August 18
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Capturing the Growing Spending Power of Gen Z and Gen Alpha
Gen Z and their younger counterparts in Gen Alpha are often referred to as “digital natives.” But what…
Features August 18
Stop: Your Customer Journey isn’t Benefitting Your Customer
The online shopping industry has surpassed 2.6 billion digital shoppers in the first half of 2023, with 33%…
Executive Viewpoints August 8
5 Ways Retailers can Begin to Market from the Outside-In
Retail marketing is undergoing its largest transformation since the dot.com boom. The ongoing decentralization of retail and retail…
Executive Viewpoints August 3
WooCommerce Merchants to Beta Test TikTok Shop in the U.S.
Merchants on the WooCommerce platform will be among the first to integrate directly with TikTok’s new Shop feature,…
News July 28
TikTok Furthers Commerce Ambitions with BNPL Partnership in Malaysia
Story updated 7/27/23 TikTok has teamed up with buy now, pay later service Atome to offer installment payments…
News July 24
The Rise of Lo-Fi Content: What it is and Why it’s Dominating Influencer Marketing
Since the earliest days of online influencers in the late 2000s, internet stardom has taken many forms. From…
Executive Viewpoints July 7
How ThriftBooks Flipped the Script on Book Resale by Focusing on Community Instead of Price
Back in the ’90s, when Jeff Bezos was looking for a way into the wide world of the…
Features June 30
2 Ways Retailers Plan to Cut into Amazon’s Retail Media Lead: Stores and Closed Loop Measurement
“The debate is over — retail media is now almost universally recognized as one of the most effective…
Features June 27Featured
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