Retail TouchPoints
As Retailers Pile On Sales Events, Shoppers Report Discount Fatigue
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After Declining Amex, Ebay to Begin Accepting Venmo
Ebay has drawn a line in the sand when it comes to payments. After very publicly announcing last week that it would no longer accept American Express due to “unacceptably…
News June 13Really, Truly Fake: The RealReal ‘Opens’ Counterfeit Handbag Store on Canal Street
The RealReal makes a concerted effort to keep counterfeit luxury items off the market, removing approximately 5,000 fakes each month (a total of 250,000 since 2011). So what are these…
News June 13Poshmark Turns Livestreams into Community Selling Events with New Live Posh Parties
Poshmark has introduced Posh Party Live, daily events that will each be merchandised to a unique theme such as summer neutrals or luxury goods. Taking place daily at 2 p.m.…
News June 13Albertsons’ Retail Media Network Aims to Streamline CTV Advertising with new Collective TV Offering
Albertsons Media Collective, the retail media arm of Albertsons Companies, has debuted Collective TV, a new solution designed to “unlock the combined value of retail media and TV.” The offering…
News June 13Harps Food Launches In-Store Retail Media via Grocery TV Network
Arkansas-based grocer Harps Food Stores is adding its 145 stores to the Grocery TV in-store retail media network. Harps will leverage Grocery TV’s end-to-end in-store retail media solution to engage shoppers…
News June 13Why HOKA Raced to Midtown for its First Global Flagship
Initially a cult classic among runners and exercise fiends, HOKA is now undeniably a mainstream phenomenon. In fact, HOKA parent company Deckers revealed in its Q4 and results for fiscal…
Features June 13Raising the Bar: A Grocer’s Guide to Dominating Alcohol Sales in a Drizly-Free Market
And, just like that, Drizly is out. As of March 2024, the departure of what was once the largest online marketplace for alcohol in North America has created a significant…
Executive Viewpoints June 13Bath & Body Works Deploys Gen AI to Help Customers Sniff Out the Perfect Fragrance
Seeking to modernize its core technology platforms, Bath & Body Works is working with Accenture to leverage the latest digital, martech, AI and generative AI solutions. The retailer will collaborate…
News June 12Roku Aims to ‘Democratize Access’ to CTV Advertising with New Selling Platform
Streaming TV platform Roku has launched a new service called Roku Exchange to connect streaming TV ad inventory with advertiser demand. By combining Roku’s TV advertising supply with identity data…
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