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Why Adtech Embracing AI and Automation is a Risky Long-Term Play

Adtech has been in the AI and automation business for far longer than the current AI revolution. The use of LLMs (large language models) to enable the optimization and maximization…

Executive Viewpoints July 11
Executives from the Home Depot and Altra Running recently shared how they're advertising on Reddit to build consumer trust and connect with context.

The Reddit Influence: How Altra Running and The Home Depot Capitalize on Community and Context

Digital channels and platforms — especially social networks — have democratized product discovery and access. Through algorithm-powered feeds, consumers receive a curated selection of accounts, brands and products that they…

Features July 10
Pinterest and Primal Kitchen are bringing the Colorful Kitchen Pop-Up to Chicago, Los Angeles and New York City to showcase highly curated food and kitchen trends.

Pinterest and Primal Kitchen Tap Cooking Creators for Summer Pop-Ups

After hosting successful pop-up shops with apparel brands like Abercrombie and Anthropologie, Pinterest is digging into the culinary world by partnering with condiment and sauce brand Primal Kitchen. The companies…

News July 10

Walmart Expands Perishable Network with New DCs and Facility Expansions

Walmart will increase support for its grocery operations with enhancements to its perishable network, including five new high-tech perishable distribution centers (DCs), expansions to four traditional perishable DCs and a…

News July 10
Image from the Shein X Rescued line, developed in partnership with Queen of Raw.

Shein Commits €250 Million to Circularity Efforts in UK, Europe Amid London IPO Push

Shein may be hoping to grease the wheels of its latest IPO effort in London with newly announced plans to invest €250 million (approximately $271 million) in circularity and ESG…

News July 10
Etsy homepage now features its new messaging focused on humans.

Etsy Updates Policies, Debuts Ad Campaign in Bid to ‘Keep Commerce Human’

During the pandemic, Etsy’s seller community nearly doubled, according to CEO Josh Silverman. But since that time, this marketplace for makers has faced increasing competition from other retailers, such as…

News July 10

UPDATE: Kroger and Albertsons Detail Post-Merger Store Divestment Plans

[Update as of July 10, 2024] Kroger and Albertsons have identified the 579 supermarkets they plan to sell to C&S Wholesale Grocers if the supermarket giants’ $24.6 billion merger goes…

News July 10

Ikea Exec: Stores’ Expanded Fulfillment Role Key to Maintaining Lower Prices

Ikea stores, long known as warehouse-sized selling spaces scented with the wafting aroma of Swedish meatballs, have been shrinking and changing functions in recent months — including taking a bigger…

Features July 10

How Online Businesses can Master Inventory Management to Impact Operations

As an online business, your sales numbers won’t matter if you can’t deliver your customers’ orders efficiently. There’s an inventory sweet spot you’re always looking to achieve — not overstocking,…

Executive Viewpoints July 10
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