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The Old Spaghetti Factory Boosts Transactions With Localized Marketing
Looking to capitalize on localized marketing, The Old Spaghetti Factory conducted a campaign with MomentFeed, a digital marketing platform designed to connect brands and consumers at a local level. The…
News September 22
3 Secrets To Drive Customer Engagement On Your Web Site
Online engagement is quickly becoming the number one performance indicator of an effective web site. Through successful customer engagement, companies are able to fulfill customers’ needs, while building loyalty and…
Executive Viewpoints September 22
Tag The Price Enables Customers To Seek Out Best Product Value
E-Commerce retailers have to cater to savvy online shoppers and find ways to engage those who frequent deal sites and couponing platforms to discover lower prices. To prevent comparison shopping…
News September 22Conquering Flash Demand In A Complex World
By Scott Fenwick, Manhattan Associates In today’s complex world of mobile purchasing, e-Commerce and same-day shipping, supply chains are anything but simple. The digital revolution has changed the game for…
Executive Viewpoints September 22
SUBWAY Makes Lunching Easy With Mobile Payment Roll Out
Nearly half (48%) of workers today say their lunch break lasts 30 minutes or less, according to research from OfficeTeam. As consumers’ break time shrinks, they are seeking fast, convenient…
Features September 22
PAR Technology Corporation Acquires Brink Software
PAR Technology Corporation, a technology solutions provider for the hospitality industry, has acquired POS software provider Brink Software for an undisclosed sum. The acquisition is designed to build a business…
News September 19Alibaba Set To Become Third Most Valuable Internet Company
Chinese e-Commerce giant Alibaba began trading on the New York Stock Exchange under the ticker “BABA,” opening at $92.70 per share at 11:53 a.m. on Friday, Sept. 19, 2014. Alibaba carried the…
News September 19E-Commerce Tracking And Attribution: Minefields To Avoid
By Paul Wright, CAKE Tracking and attribution of online campaigns can make e-Commerce marketers feel like they are walking through a minefield. There are many factors to consider, and…
Executive Viewpoints September 1956 Million Payment Cards Compromised In Home Depot Breach
UPDATE: The Home Depot has reported that 56 million credit and debit cards may have been compromised in a data breach that extended over a period of five months. The attack…
News September 19
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