Retail TouchPoints
Target EVP and Chief Digital and Revenue Officer Sarah Travis on the Target Plus Marketplace Strategy
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Vince Camuto Brings Dynamic, High-Quality Visuals To E-Commerce Site
Designer footwear brand and retailer Vince Camuto sought to scale its rich content delivery to create more compelling visual experiences for consumers. Leveraging the Big Content Cloud from Amplience helped…
Features September 7#RSP16 Provides Tips To Translate Fleeting Attention Into Real Engagement
By Adam Blair, Executive Editor “Customer engagement” is in danger of becoming one of those overused buzzwords, one that effectively loses its meaning through overuse. Of course every retailer wants…
Executive Viewpoints September 6Chico’s Net Sales Slip 7.3%; Retailer Cuts 200 Jobs
Chico’s FAS announced it will eliminate 200 corporate and field leadership jobs. The women’s fashion retailer is continuing a campaign to reduce costs due to lackluster sales: net sales dropped…
News September 6
Predictive Analytics: Looking For The Next Big Thing
Consumer trends change quickly and often unexpectedly, and consumer-facing companies struggle to keep up and change strategies to take advantage of what’s trending. Gap saw sales of denim falling, and…
Executive Viewpoints September 6
Brexit’s Potential Impact On Retailers
Amid speculation around how the European Union might punish the UK for voting to secede in the monumental June 23 Brexit vote, British consumers are already punishing UK retailers themselves.…
Executive Viewpoints September 6
Five Ways To Attract And Engage Today’s Hyper-Connected Shoppers In-Store And Online
These days the lines are blurred between in-store, digital and social shopping choices. Consumers and retailers alike are struggling to keep up with the rapidly changing options. What’s au courant…
Executive Viewpoints September 6
Salesfloor Releases Storefront To Localize E-Commerce Shopping For Big Box Brands
Salesfloor, a technology platform designed to enable consumers to shop online with their local store associates, has unveiled its Storefront for Stores platform aimed at big box retailers. With Salesfloor Storefront, big…
News September 6
86% Of Women More Likely To Make A First Purchase After Social Media Engagement
Although social media marketing has been a critical component of retail strategies in recent years, the impact on purchasing through the power of direct engagement with the consumer cannot be…
News September 6
Forrester’s Mulpuru Named Chief Retail Strategist For Shoptalk
Shoptalk has named Sucharita Mulpuru, retail and e-Commerce authority and VP and Principal Analyst of Forrester Research, as its new Chief Retail Strategist.
News September 6
