Target has announced the return of its Give With Target program, in which the company will donate up to $5 million to K-12 schools nationwide. Guests can allocate the full donation to schools of their choice by voting on Facebook through Sept. 21, 2013, or until all $5 million has been allocated.
Consumers can visit the Target Facebook page to vote for a school of their choice once per week. When a school receives 25 votes, Target will donate $1 per vote, with a maximum donation of $10,000 per school. The school that reaches 10,000 votes first, or receives the highest number of votes, will receive a special celebration, including a live musical performance and more.
The Give With Target initiative is part of the retailer’s commitment to donate $1 billion to educational organizations by the end of 2015. In 2012, Target contributed the funds for classroom necessities to more than 30,000 U.S. schools.
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“The response to last year’s Give With Target program was overwhelmingly positive, and we are excited to invite our guests to designate $5 million to their schools this year,” said Laysha Ward, President of Community Relations at Target. “By rallying communities across the country in support of education, Target is playing a role in helping put more kids on the path to high school graduation.”
