Kate Spade New York CEO Shares Brand Secrets At #FashionDigitalNY
The Kate Spade New York brand was born with merely handbags in mind. But after opening its first…
Executive Viewpoints October 9
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Academy Sports, J. Crew Share Omnichannel Best Practices
Based on industry research and the variety of interviews Retail TouchPoints has conducted with retail analysts and executives, it seems…
Executive Viewpoints October 8Consumers Demand Retail Payments Service And Simplicity
As technology becomes smarter and is more widely adopted by consumers around the world, it is driving a…
Executive Viewpoints October 7Using Digital Place-Based Media To Target Precise Retail Demographics
Retail audiences come in all shapes and sizes, but savvy retailers know you can’t hone in on the…
Executive Viewpoints October 7New Balance Sports Research Lab Site Improves Digital Footprint
By Bryan House, VP of Product Marketing, Acquia  The explosion of digital in the fitness community has…
Executive Viewpoints October 7Mall Busting With Wal-Mart, Facebook And Zappos
By Gary Schwarz, President, Impact Mobile Samsung strikes a deal with the beleaguered Best Buy to subsidize their…
Executive Viewpoints October 4Are You Embracing Your Brand Ambassadors? Learn From Julep!
Social media enables brands and retailers to assess the sentiment of thousands — and at times millions —…
Executive Viewpoints October 3Duane Reade Marks One Million Twitter Followers With NYC Celebration
By Alicia Fiorletta, Senior Editor Although the retail world has been buzzing about the powers of Facebook and…
Executive Viewpoints October 2Why Content Is King In The New Retail Era
Content has been king for quite some time for B2B marketers. E-books, white papers, infographics and webinars have…
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