Identifying And Engaging The Connected Customer
By Alicia Fiorletta, Senior Editor Countless research reports and studies have reaffirmed that consumers don’t see channels –…
Executive Viewpoints January 22
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What Trends Will Take The Lead In 2015?
Last week, the Retail TouchPoints team was entrenched at the National Retail Federation’s (NRF) annual BIG Show. Like all…
Executive Viewpoints January 21New Year’s Resolutions Help Spur Purchases Across Channels
The holiday season may help retailers boost their Q4 sales, but new research indicates that consumers also spend…
Executive Viewpoints January 20
Five Ways To Optimize Search Results In 2015
Forrester Research predicts that online retail sales will grow at a compound annual rate of nearly 10% through…
Executive Viewpoints January 19
How To Create Engagement-Based Loyalty
Increasingly, brands and retailers are adopting engagement-based loyalty tactics to evolve in tandem with the way people shop.…
Executive Viewpoints January 192015 Winter Weather To Present Tough Challenges For Retailers: 4 Steps For Success
By Dave Donnelly, Eyeview As we head towards the heart of the winter season, forecasts of “polar vortexes”…
Executive Viewpoints January 19How To Make It In Mobile
By Young Pham, Comrade Mobile is opening the door for designing new experiences that compliment a brand’s physical presence.…
Executive Viewpoints January 19Superior Personalization Uses Data Analysis To Predict, Not Just React
By Graeme Grant, Demandware You’ll be hard pressed to find a retailer today that isn’t prioritizing the…
Executive Viewpoints January 16It would be a vast understatement to say that McDonald’s has been criticized for how it prepares its…
Executive Viewpoints January 15Top Stories
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