E-Commerce Marketing And Real-Time Analytics: Strategies For Success
How important is it for e-Commerce businesses to capture marketing analytics in real time? What does “real time”…
Executive Viewpoints March 9
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Putting The Customer At The Center Of Your Global E-Commerce Strategy
Every day it seems another major retailer announces plans to dip its toes in international waters and expand…
Executive Viewpoints March 9Illuminating Tips For Brighter Beacon Marketing
By Daniel Dreymann, Mowingo While beacons are providing a better way for marketers to engage customers in their…
Executive Viewpoints March 9Three Ways The Voice Of The Customer Can Grow Your E-Commerce Brand
By Jonathan Hinz, Trustpilot Are you a retailer struggling to stand out from your competition? You’re not alone.…
Executive Viewpoints March 9Will Walmart’s Minimum Hourly Wage Boost Create More Engaged Employees?
Walmart made headlines recently when it announced that it will raise the minimum hourly wage to $9/hour. In…
Executive Viewpoints March 4Welcome To The (Social) Jungle
By Alicia Fiorletta, Senior Editor Ever since I started working at Retail TouchPoints, social has been my “thing.”…
Executive Viewpoints March 3
What Cost-Per-Hour Means For Retail Marketing Spend
Just a few months ago, the traditional ad model was served a shakeup when the Financial Times announced…
Executive Viewpoints March 3
Asia’s Shift From Production To Consumption
If you’re younger than 40, you might have a hard time comprehending that it wasn’t very long ago…
Executive Viewpoints March 2
Will Apple Pay Finally Make Mobile Payments A Reality For Retail?
Unless you’ve been living under a rock, you’ve probably heard about (and possibly used) Apple’s new mobile wallet,…
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