Elevated Offers: Enhancing Couponing For The Technology Era
In this digital age, consumers are increasingly turning to mobile technologies to engage with brands and accept timely…
Executive Viewpoints July 26
Latest In: Executive Viewpoints
Online Retailers Invade The Storefront
By Gina Daniel-Lee, Velociti Will brick-and-mortar retailers surrender the sales floor to pure-play online sellers? Not if they…
Executive Viewpoints July 256 Key Elements Of A Successful Loyalty App
By Steve Hauber, Valassis Every business wants new customers, but it’s less expensive to retain a loyal fan…
Executive Viewpoints July 22What Can Retailers Learn From Pokémon Go?
Pokémon Go has taken the world by storm since its release on July 6, engaging mobile users through…
Executive Viewpoints July 20Bigger Doesn’t Always Mean Better In Retail Mergers
By Glenn Taylor, Associate Editor The merger between Pet Valu and Pet Supermarket, creating the third-largest pet supplies…
Executive Viewpoints July 19
Breaking the Discounting Spiral: Steps to Reduce Unnecessary Markdowns in Retail
It’s been a not so exemplary year for retailers in 2016. DynamicAction’s benchmark report comparing Q1 2015 to…
Executive Viewpoints July 19
Architecting A Converged Commerce Platform
Today’s connected consumer is accustomed to the advantages of leveraging both online and offline channels for an effortless,…
Executive Viewpoints July 19
New Ways Tech Can Reinvent The Shopping Experience
To some degree, there’s no need to visit a brick-and-mortar store in 2016. In sections of New York…
Executive Viewpoints July 19Freedom and Fraud: The U.S. And Canada Celebrate Independence
By Andy Freedman, CMO at Riskified July is big in North America. Canadians usher in the month with…
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