How Retailers can Build Their Fan Base with Frictionless Research Strategies
Generative AI (gen AI) is poised to unlock between $240 billion and $390 billion in economic value for…
Executive Viewpoints February 25
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Winning the Hidden Battle: How Gaming Companies can Turn Fraud Prevention into Profit
Video games introduce players to exciting worlds composed of stunning visuals, captivating storylines and multiplayer experiences. Strategy, action…
Executive Viewpoints February 24
Navigating the Evolving Landscape of Home Furnishings Supply Chains
Government policies significantly impact supply chain dynamics — evolving trade regulations, stricter environmental standards, updated labor laws and…
Executive Viewpoints February 21
Website Bugs are Costing you Customers: Here’s How to Stop Them
Website hiccups can happen to the best of us. Just like when Ticketmaster released Electric Picnic sales without…
Executive Viewpoints February 20
Is China Taking Over the (Cyber) World?
Western countries have long dominated ecommerce and digital marketing, yet China’s influence in these areas has been growing…
Executive Viewpoints February 19
4 Legal Considerations for Pop-Up Businesses in the Fashion Industry
Fashion brands are leveraging pop-ups to create buzz, showcase limited-edition collections and connect with customers in immersive, high-energy…
Executive Viewpoints February 19
How AI Overviews are Reshaping the Consumer Journey in 2025
With the rise of generative AI, the top of the marketing funnel is getting more complex. The digital…
Executive Viewpoints February 18
Leveraging Voice-Directed Picking to Optimize Multichannel Fulfillment
The pressures on retailers to seamlessly fulfill orders across physical stores, online platforms and mobile apps continue to…
Executive Viewpoints February 17
Digital PR: Where Beauty Challengers can Steal the Spotlight from Established Brands
Whether big or small in scale, influencer campaigns have had proven success in raising a beauty brand’s profile…
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