4 Major Trends Driving Success in Influencer Marketing
Influencer marketing is not a new concept, but it’s enjoying newfound reach. According to Collabstr, even after climbing…
Executive Viewpoints May 13
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How Small and Local Marketers can Take Advantage of the Metaverse
Tech giants like Facebook and Microsoft have gone all-in on the metaverse, based on the idea that it’s…
Executive Viewpoints May 12
How Ecommerce Businesses Can Take Advantage of Data Labeling
Accurate search results and personalized recommendations are undisputedly the bedrock of modern ecommerce. As more businesses around the…
Executive Viewpoints May 11
Retail Business Response Planning for Severe Weather Events
Taking a proactive approach in planning for and responding to severe weather volatility will help safeguard any business’s…
Executive Viewpoints May 10
How Brands Can Deliver Sustainable Instant Commerce for Consumers
The COVID-19 pandemic has undoubtedly accelerated shifts in consumer behavior and expectations, and not many have been as…
Executive Viewpoints May 9
Gamification is Experiencing a Renaissance — Here’s How Retail Marketers Can Take Advantage of it
It’s becoming harder for retail brands to reach their audiences as consumers continue to use a mix of…
Executive Viewpoints May 9
Meeting the Demands of Today’s Data-Rich Retail Environment with Data Mesh
Data is a critical foundation in today’s retail strategies, enabling organizations to make smart analytics-based business decisions, from…
Executive Viewpoints May 6
Subscriptions Will Help You Thrive in the Ecommerce Era
The past three years have seen a massive surge in both consumer and business ecommerce growth. Insider Intelligence…
Executive Viewpoints May 6
How Retailers Can Satisfy Demand for Instant Gratification
During the COVID-19 pandemic, homebound consumers became digital-first natives as they turned to self-service channels to manage their…
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