Study: Fashion Retailers Still Must Improve Online Personalization
Despite the growing importance of e-Commerce in fashion retailing, many companies aren’t taking advantage of all the tools…
News March 19
Latest In: Personalization
Adidas, Glossier Take Mobile Marketing To New Heights With Personalization, Shoppable Video
As if further proof of the importance of a mobile-first strategy was needed, holiday 2017 demonstrated the influence of mobile…
News March 15Munvo Partners With Evergage To Launch Personalization Practice
Munvo, a Montreal-based consulting firm, has partnered with Evergage, a personalization platform provider, to accelerate digital marketing transformation…
News March 12
Manthan Launches In-Store Personalization Platform
Manthan has debuted an in-store personalization solution for retailers powered by the TargetOne marketing engine. Retailers can send…
News March 8
Personalization: A C-Level Priority
Achieving personalization at scale is increasingly being recognized as the “holy grail” of marketing. However, far too many…
Executive Viewpoints January 31
Salesforce: Mobile Growth Makes Personalization Even More Critical
Mobile devices drew 60% of shopper traffic and 41% of all orders during holiday 2017, and this growth…
News January 24
Using Personalization To Extend The Shopping Journey
Once retailers define customer expectations, they can build the right personalization journey, according to BRP’s Gene Bornac. “In…
News January 23
NRF 2018: Retail Personalization Reaches A Crossroads
The National Retail Federation Big Show jammed the Javits Center with people, technology and excitement from January 14…
Features January 23
Improving In-Store Personalization With New Approaches To Analytics
STRATACACHE brought the in-store retail experience to #NRF2018, showing how to make digital signage smarter, to make the…
News January 22Featured
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