3 Ways Brands are Harnessing the Value of Marketplaces
Omnichannel is the new reality for brands and retailers of all sizes and product types. Results from Retail…
Features February 14
Latest In: Marketing
Football Legend Tom Brady Takes Ownership Stake in Sports Collectibles Retailer
Seven-time Super Bowl champion Tom Brady has purchased an ownership stake in a leading sports card and memorabilia…
News February 12
Dick’s Invites Consumers to Try Out for its ‘Varsity’ Influencer Team
Dick’s Sporting Goods is expanding its Dick’s Varsity Team content creator and influencer program by inviting consumers who…
News February 12
5 Key Traits of CTV Advertising Winners
Up to 79% of U.S. homes now own a smart TV, giving them one-click access to a trove…
Features February 12
DoorDash Partners with Hustler Hollywood for V-Day Gifts, from Sweetly Romantic to NSFW
DoorDash has teamed with adult toy and apparel retailer Hustler Hollywood just in time for Valentine’s Day, offering…
News February 11
Hellmann’s Looks to Continue Big Game Momentum with Help from Walmart, Roku
Hellmann’s mayonnaise is hoping to build on the buzz from its “When Sally Met Hellmann’s” Super Bowl commercial…
News February 10
$8M Well Spent? The Ads that Scored (and the Ones that Fumbled) at Super Bowl LIX
Sunday’s Super Bowl LIX faceoff between the Philadelphia Eagles and the Kansas City Chiefs was action-packed from start…
Features February 10
Revlon, Lids, Tubi and More Get in on Super Bowl Action with Unique Activations
For brands, the Super Bowl has become more than just an annual sporting event — the Big Game…
Features February 7
Giant Eagle to Scale Up Retail Media Network Across Nearly 200 Stores
Supermarket retailer Giant Eagle will leverage the end-to-end platform from Grocery TV to scale up its Leap retail…
News February 7Featured
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