How Marketing Data Unlocks TikTok’s Power at Both Ends of the Funnel
Uncertainty about the ultimate fate of TikTok has been somewhat lost among the clouds surrounding other “T” things…
Features June 3
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How IoT is Transforming Digital Signage in Retail
Retail is evolving rapidly, and the integration of digital signage with the Internet of Things (IoT) is opening…
Executive Viewpoints June 2
Retail: Why you Should Include Your Employees in Your Marketing
As online purchases increased and face-to-face consumer engagement with staff reduced, more and more retail brands leaned into…
Executive Viewpoints May 30
Target Names New Leader for Roundel Retail Media Network
Matt Drzewicki has been appointed to lead Target’s retail media network Roundel as SVP, effective June 1. Drzewicki…
News May 30
Listen Now: Tariffs, Bankruptcies and What Comes Next in Retail
The Retail TouchPoints podcast, Retail Remix, returns for its fifth season with a doozy of an episode, but…
Features May 28
Cultural ‘Moments’ are Bigger than Ever — Can Brands Authentically Engage with Them?
With the summer season fast approaching, marketers are once again gearing up for the next big cultural moments…
Executive Viewpoints May 27
Hyper-Personalization Strategies Any Retailer Can Try
Shopify’s Future of Personalization report names the top trends in 2025, and hyper-personalization is at the top of…
Executive Viewpoints May 23
7 Best Practices in Customer Loyalty for Retail Marketers
Today’s retail customers expect more than just great products — they expect great experiences. They want brands to…
Executive Viewpoints May 22
WHSmith Media Network Hosts Experiential Nestlé Takeovers at Airport Stores
Beginning earlier this month, WHSmith North America, which launched the WHSmith North America Media Network (WHS Media) in…
News May 21Featured
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