Reimagining Shopping Malls Post-COVID
After a long, grim year shrouded by the coronavirus, brick-and-mortar stores in the U.S. have mostly adapted to…
Executive Viewpoints January 12
Latest In: Marketing
How 1,000-Store Russian Electronics Retailer Amped Up Online Sales 141%
While it’s hardly noteworthy that a retailer increased online sales during some of the worst months of COVID,…
Features January 11
Ideoclick Launches Analytic Tool for Understanding Amazon Shopper Habits
Ecommerce optimization platform Ideoclick has launched Share of Search, a solution designed to help CPG brands target Amazon…
News January 7
Exclusive Q&A: How Amazon’s Marketplace Disconnects Sellers from Their Customers
Jon Elder gives credit where it’s due: selling on the Amazon Marketplace and using Fulfillment by Amazon (FBA)…
Features January 6
e.l.f. Beauty’s Growth Formula: TikTok, Clean Products and a Clear Brand Mission
As many brands continue to “pivot” and find ways to evolve their businesses amid the chaos that is…
Features January 4
Why We’ll See Retail Media Groups Rapidly Explore Off-Platform Media Opportunities
Walmart’s small self-service ad platform just announced a new performance dashboard for clients to track campaign analytics and…
Executive Viewpoints January 1
Walgreens, the Media Network
We preach not to put people in boxes, and it seems companies are keen for this to be…
Executive Viewpoints December 22
After 70 Years, IKEA Disassembles Both Print and Digital Catalogs
In what the company termed an “emotional but rational” decision, Inter IKEA Systems B.V., the worldwide IKEA franchisor,…
News December 9
5 Holiday Trends to Watch Include Rise of ‘Couch Commerce,’ Curbside Pickup
New travel restrictions sparked by COVID-19 made Thanksgiving shopping activities look very different this year.
Features December 3Featured
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