Latest In: Consumer Trends

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The consumer influences and impulses that will shape the year in spending.

2026 Vibe: Nonconformity, Self-Preservation & Fandom will Shape the Year

Fortune-telling has long been an elusive yet in-demand art, somehow still appealing despite how often prognosticators get it…

Features February 12
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This is the only face you'll see in Levi's "Behind Every Original" Super Bowl LX ad.

Marketers Kick Off Year of High-Profile Sporting Moments with Super Bowl LX: AI, GLP-1 Pitches Steal the Show

In an era of increasing media fragmentation, the Super Bowl remains one of the few live events that…

Features February 10
Gerry Price The Look Company

What’s the ROI of Emerging In-Store Design Trends? A Look at What They Are and How They Create Value

It used to be that in-store retailers planned their store designs and displays primarily around major holidays or…

Executive Viewpoints February 5
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Ulta Spotlights 6 Female Athletes with New Beauty Roster, Strengthens Support for Women’s Sports

Ulta Beauty has teamed up with six female athletes from both established and emerging sports for its first-ever…

News February 4
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Rent-to-Own Franchisor Buddy’s Home Furnishings Purchased by Private Equity Firm

Skyline Investors has purchased Buddy’s Home Furnishings, a rent-to-own franchisor of furniture, electronics and appliances with more than…

News February 4
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AI-Led Legacy Modernization for Retail and CPG: Transforming Applications and Data into an Intelligent Enterprise

It will not be too off the mark to say that retail and CPG organizations find themselves at…

Executive Viewpoints February 4
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How AI can Handle the 3 Biggest Gen Z Retail Trends that Shaped the 2025 Holiday Season

Gen Z is rewriting the rules of holiday shopping. Deloitte projected that Gen Z’s 2025 holiday spending would…

Executive Viewpoints January 29
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Why Users of Lowe’s AI-Powered Mylow App Convert 2X More

Lowe’s knows that home improvement projects can be daunting. Even a relatively modest bathroom or kitchen renovation involves…

Features January 29
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FairPrice private label brands compete head to head with the nationals.

How FairPrice Turned its Private Label into a CPG Brand That’s Beating the Nationals

Private label brands have been on a tear the last few years: after decades spent in the shadows…

Features January 27
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